local trades · building
Sutton Built
Strategy & Website
birdcage.system / hello
// local trades
Three calls came in while you were on the tools.None got called back.
You are not losing jobs on the job. You are losing them while your hands are full.
I run a
Birdcage Studiolive
Trusted by over 2,500 businesses, from local trades to ASX names.
// diagnostic ·
None of this is a you problem.
Nothing here is broken. It is disconnected. That is a different problem, and it has a different fix.
diagnosing Local Trades…running scan_v3.2
> mode: Local Trades · reading the reality…
// the receipts
real resultsSame problem. Already solved.
For people running exactly what you run.
local trades · painters & coatings
Summit Coatings
Strategy, Google Search Marketing & Website
local trades · electrical & solar
Stag Electrical
Social media & growth: 3 million+ video views
18
years in business
1000s
brands launched
4
products building
20+
industries served
// where it goes wrong
Four ways every business leaks.
One tool never saved a business. The wiring between the tools did.
- 01
Get found
Show up first when they go looking.
- 02
Win them over
A brand and site that earns the yes.
- 03
Look after them
Every lead chased, every client cared for.
- 04
They come back
Follow-up and loyalty that runs itself.
and the loop runs again
// so here is what we’d build
So we introduce them.
Four pieces, built as one. The ads point at a page built to catch them. Every lead is captured, chased and tracked.
Websites
Sites built to turn visitors into booked jobs.
Software & apps
The custom system your whole business runs on.
Marketing & ads
Google, Meta and social that bring the good jobs in.
Brand & strategy
Get clear on who you're for and why they pick you.
// the ladder
thinking before techFour rungs. Most people are stuck on the first.
- 01
Clarity
Clear on who you’re for and why they choose you.
sound like everyone → sound like you
- 02
The right customers
Not more leads. Better ones, who already want what you do.
tyre-kickers → ready buyers
- 03
Easier sales, more money
More leads turn into customers, without you chasing them.
chased days later → chased instantly
- 04
Less time
Follow-up, reviews and repeat business run themselves.
runs on your hours → runs on its own
We build our own.
Our own products, live in the wild.
// client projects, currently building
in progress
// as featured in
// partners + qualifications
// two ways in
one ladderStart where you are. Climb when you grow.
the first rung
The Starter
New brands, getting off the ground.
Look real, and start catching leads from day one.
- A logo and a clean, simple brand.
- A website that works and looks the part.
- Lead capture, so no enquiry is lost.
- A plain guide on how to grow from here.
the hubmost asked for
Keystone
Real money coming in, and a mess behind the scenes.
Your website stops being a brochure and becomes the business.
- Map. We find where the business leaks, and what you are still doing by hand.
- Connect. Your site becomes the hub. Leads, bookings and the numbers run through it.
- Flow. The marketing points at the hub, tracked end to end.
- Hand off. Your team runs it. Ours sits behind it.
Not tied to a platform
We use what works for your business, not what we happen to know.
Staying ahead is our job
You get the benefit of every good new thing, without keeping up with it.
Hands on, not handed over
We build the heart of the business, then run it with you.
// straight answers
The questions everyone asks first.
- What does Birdcage Business Builders actually do?
- Birdcage Business Builders connects the channels you already run. For most businesses the ads, the social and the website have never met, so each one gets judged alone and each one looks like it is failing. We wire them into one system built around your website, so the work comes in on its own. Australian, since 2015, across more than 20 industries.
- Why isn’t my marketing working?
- Usually because nothing you run is connected to anything else. The ad does its job and sends someone to a page that was never built to catch them, so they leave, nothing follows up, and the money you paid for that click walks back out. It is rarely the ad, the post or the website on its own. It is the wiring between them.
- How much does it cost?
- There are two offers. The Starter is for new brands and runs between $2,000 and $10,000, scoped up front and then fixed, with an optional care plan from $99 a month. Keystone is for established businesses and starts with the Map, a paid audit, after which the build and monthly retainer are scoped to what the audit finds.
- What is the Map?
- The Map is a paid audit and the first step of Keystone. We go through the whole business and show you exactly where it leaks, what is still being done by hand, and what that is costing you. You keep the findings whether or not you go on to the build.
- Is this just a website?
- No. Most business websites are a brochure pretending to be an employee. Keystone makes the website the working heart of the business, so leads are captured, enquiries and bookings flow through it, the numbers are visible, and the marketing points back at it.
- Which industries do you work with?
- Trades, mining and industry, hair and beauty, professional firms, travel and hospitality, and online stores. The offers are the same for all of them because the four leaks are the same: people cannot find you, they do not pick you, they are not chased, and they do not come back.
- Are you tied to a particular platform?
- No. We are deliberately platform independent and pick what actually fits your business rather than the one tool we happen to know. Keeping up with what is new is our job, not yours.
- Do I have to run it myself afterwards?
- No. We hand off so your team can run it day to day, and our team stays behind it. You keep the result and you do not inherit a second job.
- Where are you based?
- Birdcage Business Builders is an Australian business, working with clients across Australia since 2015.
ready when you are
Show us what you do by hand. We’ll show you it handled.
It starts with the Map. We find where the business leaks, and what it is costing you.
digital solutions for human problems